Sage 2022-current
My responsibilities include:
Planning and developing creative assets to engage small business audiences.
High level of project and stakeholder management.
Delivering a high standard of localisation support for the EN territories.
Creating training documents for brand editorial style.
Collaborating with cross-functional teams, internal and agency stakeholders.
Writing SEO-driven blogs, email, and social copy in a natural tone of voice and interest to audience.
Hi, I'm Salwa. I've had a squiggly career affording me deep insight into many spokes of the Marketing function. From social media, to customer services, and writing copy for storefronts, I've developed and managed the integrity of global and regional brands through content that has a considered, holistic approach to audiences and customers.
Previous employment: copywriter for The Economist, journalist and social media manager for Techradar.com, Social media/community manager and customer service specialist for a number of clients including SyFyUK, DoveUK, Hello Games, WeRInteractive, and Eidos.
Please get in touch to discuss how I can either help your brand or copy stand out from the competition.
As dark-shod feet sloshed through the rain and flood-induced sludge on the pavement, moisture hung in the air from the fog off the river that lapped for now, peacefully against the concrete and flex-metal container built after the great war of 35 destroyed part of the bank.
As dark-shod feet sloshed through the rain and flood-induced sludge on the pavement, moisture hung in the air from the fog off the river that lapped for now, peacefully against the concrete and flex-metal container built after the great war of 35 destroyed part of the bank.