SJ Azar, communications cheerleader

Copy editor and writer

Sage 2022-current

My responsibilities include:

• Ensuring consistency and coherence of blogs, newsletters, and downloads across projects for Sage Advice UKI

• Delivering a high standard of localisation support for the EN territories

• Creating and managing internal and 3rd party training documents for brand editorial style

• Collaborating with cross-functional teams and internal and agency stakeholders, to develop creative concepts and ensure consistent brand voice

• Writing SEO-driven blogs in a natural tone of voice and interest to audience

01 — Introduction

Outstanding copy

10-years' experience working for numerous stakeholders across marketing. From social media, to customer service and storefronts, I've created and managed the brand style and tone of voice, with a considered, holistic approach to audiences and customers.

I currently work at Sage as a copy editor for their global content team. Previous employment: copywriter for The Economist, journalist and social media manager for Techradar.com, Social media and community manager and customer service specialist for a number of clients including SyFyUK, DoveUK, Hello Games, WeRInteractive, and Eidos.

Please get in touch to discuss how I can either help your brand or copy stand out from the competition.