Project background
From 2016-2017, I ran social media for TechRadar.com.
I managed all organic social media across all of their platforms, and 3 territories (UK, US, AUS) increasing engagement, clickthroughs, audience numbers and brand visibility.
During this time I also wrote a suite of articles about a variety of tech-related topics covering the gamut from gaming releases, to space flights!
Final results
Through regular content calendars and high-profile event coverage, I grew TechRadar’s social channels exponentially.
Facebook's audience grew by 127%.
I grew the Instagram channel by 209,900% (from 10 followers to 21k in a year).
Twitter's audience grew by 25% thanks to regular content and live event coverage such as the Apple launch events, during which our content trended in the UK.
You can view a list of articles here:
